
Glassware has a high-perceived value at [an] affordable cost in most cases. Though, for obvious reasons, people might shy away from glass items in favor of more durable styles, There has been a resurgence in its popularity over the past three or four years. Glass can work equally well with more upscale promotions, as well as simple giveaways. Its effectiveness can be contributed to, the familiarity of the items, the universal utility and price.
Can include: Champagne flutes; wine, shot or margarita glasses; pilsners and other specialty bar items
Great for: Bars and restaurants, charity events, souvenirs, college
Imprinting options: Direct screening (in which colors are applied through a fine mesh screen) is the most popular glass-imprinting method, because, you can get the most color onto the ware. Logos also can be applied as decals, as well as cut directly into the glass (etching)
Plan the promotion: Pairing comes naturally with these items. People appreciate having glass sets, be it tumblers or stemware or even glass mugs. For greater impact, match the sets with liquor, chocolate or T-shirts (for a more casual end-user).