
There’s no denying the promotional power of magnets—they get plastered on household refrigerators, office filing cabinets and junior high lockers. And best of all, magnets are bargains, with most costing well under a buck a piece. Take a look at these Eco-Friendly Magnets from Magna-Tel, Inc., which are made from 50-percent recycled magnetic material. Here are four ways they’ve been used in promotions with an environmental twist.
1. A city department mailed eco-friendly magnets to residents and businesses to promote a new clean-water program. The magnet directed residents and businesses to a community website with easy tips to help protect and improve the community’s water quality.
2. A pizza company dedicated to using organic ingredients and preserving the environment printed eco-friendly magnets promoting its location and online ordering.
3. A company used eco-friendly magnets containing recipes and healthy tips as part of a promotion focusing on healthy food for kids. Parents received the magnets at in-store tastings at natural and organic food stores across the country.
4. A city held a celebration in conjunction with Earth Day to introduce citizens to a plan to help the city become green. At the ash, citizens picked up eco-friendly magnets that listed environmental tips.